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Innovation & Technology Center

OMV Austria Exploration & Production GmbH

Gänserndorf (AT)

2020

The brand museum of the oil, natural gas and chemical group OMV Upstream offers both trade and lay visitors multimedia insights into the high-tech industry of oil production. We were entrusted with the overall design and the artistic and executive management of the project.

The hyperbolically twisted building structure is penetrated by an architectural cylinder, like a drill, inside which the core of the exhibition, the 360° Mainshow, is located. The clock is set by a rotating light installation that leads visitors from the central Main Show past computer-generated images, original objects and prototypical exhibits.

About

On a circumferential ramp around the "drill", thematic areas are arranged radially and lead upwards through the world of OMV Upstream: with complex projection mappings, overhead projections and immersive spatial stagings. In this way we have repeatedly pushed the boundaries of what is technically feasible in order to make the creative vision and the technical processes tangible in a unique way. Light and sound emotionalise the technical presentation. The visit to the exhibition ends with an augmented reality view of OMV Upstream's technology facilities around the high-tech new building in Gänserndorf.

Credits

CLIENT
OMV Austria Exploration & Production GmbH

LEAD AGENCY/ GENERAL CONTRACTOR
TAMSCHICK MEDIA+SPACE GmbH

TMS TASKS
Media-Based Scenography: Creative Direction, Creative Producing, Conception, Development of Script, Media Design, Media Production, Media Technology, Light Design, Fittings

CREATIVE LEAD
Marc Tamschick

CREATIVE DIRECTION
Andreas Pinkow

ART DIRECTION
Nikolai Gamasin

PROJECT MANAGEMENT
Hanna Stoff, Lars Wolf

PROJECT ASSISTANCE
Ekaterina Petrova

3D VISUALISATION
Guido Alfs

MOTION DESIGN
Johannes Kirschner, Andrej Onufriyenko, Nikolai Gamasin, Markus Gonser, Julian Braun, Timo Böse, Mattis Gutsche, Stanislav Yakumenko, Michael Tan, Patrick Egger, Rafael Calleja

GRAPHIC DESIGN
Dina Fluck, Ekaterina Kachavina

CONCEPT
Marc Tamschick, Andreas Pinkow, Christiane Meyer-Ricks

EDITORIAL
Christiane Meyer-Ricks

MUSIC
mainberlin, Ulrich Wirth, Peer Neumann, Miró Rabier

ARCHITECTURE
HD Architekten ZT GmbH

MEDIA TECHNOLOGY
Kraftwerk Living Technologies GmbH

EXHIBITION DESIGN
Archimedes Exhibitions GmbH

PHOTOS
Lois Lammerhuber