About
The mountain station of the cable car to the Jungfraujoch towers almost 3,400 metres above sea level. After a long ride on the cable car, visitors are rewarded with a magnificent view over the countless peaks of a sea of rocks, weather permitting. However, the numerous visitors who travel up here every year with great expectations are often confronted with a wall of mist and fog. The Jungfraubahn AG, operator of the cable car, wanted to do something about the disappointed eyes of tourists hungry for experience. Our mission: to create the best possible bad-weather experience. Our goal: to dissolve the boundaries between reality and simulation.
In a disused, unwindowed cave of the mountain station, we created a homage to the majestic beauty of the mountains with an audio-visual 360° staging. On the crystalline wall surfaces, a cinematic Alpine panorama of unique poetic beauty unfolds to an orchestral soundtrack, as realistic as a view out of the window. The 360° camera technology developed especially for this project enables perspectives which were previously denied to the human eye, such as the view inside a crevasse, a look over the jagged edges of mountain formations, or the approach of a snow avalanche.
Credits
A production of TAMSCHICK MEDIA+SPACE GmbH on behalf of Steiner Sarnen Schweiz AG für Kommunikation
CLIENT
Jungfraubahnen AG
LEAD-AGENCY/ SCENOGRAPHY
Steiner Sarnen Schweiz AG für Kommunikation
HARDWARE PLANNING/ TECHNICAL IMPLEMENTATION
Bildflug GmbH
TASKS TMS
creative direction, concept, design, script, storyboard, shooting, editing, motion design, animation, implementation, project management
CREATIVE DIRECTION
Charlotte Tamschick
DIRECTOR
Marc Tamschick
PROJECT MANAGEMENT
Steffen Armbruster
LEAD CONCEPT
Franziska Fuchs
MUSIC, SOUND DESIGN
Klangerfinder GmbH