Ashraf brings structure and momentum to day-to-day operations, helping teams start, run, and close their work smoothly. A certified business coach, he brings strategic thinking and hands-on pragmatism leading change and organizational development at TMS.

His background spans senior leadership across global corporations and his own ventures — from Allianz to co-founding and leading companies as CEO in Egypt. Driven by courage and conviction, he also co-founded the Freedom Bus, a grassroots democracy campaign during the Egyptian revolution.

He brings clarity to processes, builds trust quickly, and keeps everything moving forward with his steady, principled approach.